“you reflect just like the moon”
“እንደ ጨረቃ ታንፀባርቂያለሽ”
YONAEL MARGA
SEWASEW WAS FOUNDED BECAUSE WE WANTED TO MAKE TRADITIONAL CLOTHES MORE ACCESSIBLE AND EASIER TO WEAR OUTSIDE OF OCCASIONS.
SEWASEW DESIGN
... pottery remains alive to this day. Largely by women who inherited the skill from their mothers before them.
POTTERY & HANDICRAFTS
SHIRO MEDA IS A FASCINATING MIRROR TO THE CREATIVE LIFE IN ETHIOPIA.
SHIRO MEDA
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Hello There-11-11

 We believe that creatives shouldn’t be painted with one brush stroke. The whole, starving artist image is overrated and it needs to be nipped in the bud (or wherever it has settled now). This is why we started this digital magazine that focuses on us creatives. However, instead of indulging the negative images and the overconfident artists that got us here we aim to sell creatives as professionals. At the end of the day, that’s what we aim to be. GETZ is a publication that aims to raise awareness about local creatives that do their own thing and excel.

Features

Yonael Marga | Chereka

somewhere, a woman wraps a thin black see-through fabric on the twin buns of a girl seated underneath her feet.
somewhere in time, an empress extends her hand for a gursha at a banquette.
a spell is cast.
somewhere, a dark reddish paste forms as the chopped tuber of ensosila cooks on a coal stove.

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Articles

Ethiopian Pottery and Handicrafts

Handicrafts and their creator’s stories mirror Ethiopian history and the industry today. The artisans produced essential items for sustenance (think of the injera clay plate). Still, they were seen as “non-essential” to demonically possessed. Moreover, the handicraft sector is riddled with inexplicable paradoxes.

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Articles

Shiro Meda

It would be safe to assume that everyone reading this is familiar with Shiro Meda, but as a refresher, let’s briefly describe it. Shiro Meda, located around 6 kilo, is a market that mostly deals in everything traditional attire. From the yarn spinners to pattern designers everyone involved in the production of traditional dresses can be found here with their expertise and items.

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Features

Sewasew Design | Gabi

While the art of traditional fashion design has remained alive in Ethiopia, it has remained in the traditional space. For the most part, it’s still not something you wear every day and even in those instances, the overall design of the clothes we see today isn’t innovative. To find out if the industry has evolved and how it has evolved we went down to see SewaSew Design, a family-owned and operated fashion design studio that is doing interesting things in the Ethiopian fashion world.

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Location

Addis Ababa, Ethiopia

Our hours

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Monday – Sunday

Contact us

Phone: +251-921-296-276

              +251-913-172-187

Email: info@getzmag.com