About
My name is Maisha Marshall-Ende. I’m a Toronto-based photographer and videographer. Born in Ethiopia’s capital city Addis Ababa, I was adopted by Canadian parents when I was only a few days old. I completed my primary and secondary education at an international school based in Addis Ababa and recently obtained a Bachelor of Fine Arts from OCAD University in Toronto.
“FRASH A DASH” DU-RAG”
Originally, the du-rag was the headgear worn by poor laborers and slaves in the 19th century. During the Black Power movement — a political movement that emphasized racial pride and economic empowerment in the late 1960s — the du-rag was revived among African Americans, particularly rappers, athletes and young men. Eventually, the du-rag evolved into a hairstyle preserver. Today it has become a popular fashion statement, and there are hundreds of du-rag designs available. “Frash a Dash” is a phrase in the Ethiopian language Amharic that is a commonly heard refrain. Mattress sellers on the street shout it to advertise their wares. The fabric featured in this work is frequently used to cover these mattresses. Working with the familiarity and motif of the fabric, the series adopts the title “Frash a Dash”
TRAVELLING BETWEEN WORLDS
As an Ethiopian-Canadian who moved from Ethiopia to Canada for university, a common theme in my work has always been the challenge of navigating between worlds and trying to and a space to feel accepted and comfortable. This project is about creating a cultural bridge by taking objects that are emblematic of different cultures – the du-rag and an iconic Ethiopian fabric and combining them in a celebration of the complex and multicultural world that I inhabit.
My experience here in Toronto has made me aware that there is a misconception that every black person’s story is the same and that there are set ideas of how a black person should act, look and dress. All too often, the narrative of the black American experience is held as the default standard, leaving little room for the multitude of other histories and cultures that exist. This idea of a monolithic black experience is misguided, dishonest, and exhausting. I say exhausting because I certainly feel that my story has been sidelined. My understanding of race has been shaped by growing up in a multiracial family in Ethiopia, where black people are not the minority but the overwhelming majority.
Moving to Canada as an adult, I quickly came to the realization that here I was not seen as an Ethiopian woman, but only as black. In addition to the broader issues of institutional racism and underlying prejudices that all black people must grapple with, those of us who do not t the mold that is propagated by media portrayals can face additional pressure from within the black community to conform. In a sense, there are those of us who exist on the margins of the margins. I am a black woman and proud of it. I am an Ethiopian-Canadian and celebrate it. In my work, I try to not only explore my own understanding of race, gender, and identity but also try and broaden the conversation around what it truly means to be a black woman.
Du-Rag photos by: Nika Thompson is a Jamaican-Canadian photographer and visual artist based in Toronto. Her bodies of work range from commercially based editorials, often commenting on and deconstructing the notions of how the photograph is usually seen and the preciousness connected to the world of fine art photography.
CONTACT
Instagram @themattressmovement